What makes Medianova Webcast a Must for Your Company?

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In today’s global marketplace, businesses are often spread out over large areas, or even continents. This makes it extremely difficult to host meetings and exchange ideas between branches, employees, and offices.

It is highly probable that you also have similar difficulties in managing your business, therefore Medianova’s Webcast solution is designed for your needs. The Medianova Webcast, which is a seminar and conference service, offers people within a business structure and the effective communication. Continue reading

Hello Poland. Fastest CDN Medianova is Here!

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Yes, The Fastest CDN based on Cedexis real user data is now active in Poland, ready to accept Free Trial requests.

The Eastern European online market has grown substantially in the last decade. 30% of Poles shop online, a number that can only grow, and which already represents nearly ten million potential customers. In addition, overall media consumption as a share of the population nearly doubled over ten years. Now is the time to step into this market and that’s why you should know that Medianova launched its first PoP in Poland. Continue reading

Meet Medianova’s 24/7 Customer Support: Quick and Seamless

 

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Get Instant Answers and Responses within Average 3 Minutes

Have you ever tried to contact customer support for a product you just bought? If you have, you know how frustrating it can be to wait to get in touch with the right person, and wait for someone to get back to you with the solutions you need. As a business owner, you wouldn’t want your customers to face this issue, and they don’t have to, thanks to 24/7 Customer Support. Continue reading

How Content Delivery Networks (CDNs) Can Help Media?

With the emerge of digital revolution, newspapers had to go through a transition to establish an online presence. A big portion of their audience shifted from buying paper-formed to the current online form and this transition allows them to reach a bigger audience, even out of their national borders. Continue reading

Medianova Launched new POP in Romania

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As Medianova we are among the fastest CDNs in the EMEA region and we consistently hear the countries where a strong CDN is not available complain about how slow their web performance is. Continue reading

Four Reasons You Should Consider Webcast

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Essentially, webcasting is broadcasting media over the internet via streaming services. Webcasts are delivered from a single source and can reach multiple participants simultaneously; they are typically live streamed. Let’s make it more simple: Webcast is the internet version of the traditional form of broadcasting. The content is streamed on web instead of radio or TV, and basically has the same working principle as them. Also, such live events as marketing activities can be organized through webcast.

Medianova Webcast Platform brings with it important opportunities for you to be in close contact with your participants, manage your investor relations, shape your sales plan, and to ensure that your ROI reaches the highest level.

Webcast is an extremely valuable and effective tool for streaming services and advertising activities. The webcast platform facilitates interaction with viewers who have connected through different devices.

Here are four reasons why you need to incorporate  webcast live streaming into your business today.

  • Visibility: Videos have become one of the most popular methods of spreading information on web. When you webcast, you can stream your content from a single source to multiple viewers simultaneously. You can conduct corporate communication activities with high quality live broadcasts and get your message delivered in a more efficient and effective manner thanks to webcasting.
  • Inclusivity: Your viewers will not restrict themselves to a single platform in order to access your media. Is there a reason for you to limit your live streaming and content delivery capacity then? Whether your participants use devices such as desktop computer, mobile phone, or tablet, Medianova ensures that your content is broadcast live and viewed seamlessly on all devices. And thus, everyone can be a part of your community.

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  • Accessibility: Webcasts do not require any downloads, add-ons or conference call numbers. You can boost the participation rates with connections from any computer or mobile device that has an internet connection. And this this offers your participants a great experience.
  • Interaction: You can increase your interaction with your target audience, within the framework of a webcast, through activities such presentations, Question & Answer modules, and social media integration, in addition to the live broadcast. You can get real-time feedback from your target audience.

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A robust streaming you can rely on is a must to deliver your content to 1,000-to-100,000 viewers.  Medianova, the biggest streaming expert in Turkey and the Middle East, provides support 24/7, and 365 days a year, with its “Fanatic Support”.

Contact Medianova today to find out how to make webcasts work for you and your business.

“Living” @ Speed of Thought

When I was on my twenties, I was deeply impressed by Bill Gates’s Book, “Business @The Speed of Thought”. At the time, he was talking about the internet and its impact on doing business.

It is safe to say that today we are “Living” @ The speed of Thought.

We watch videos online, we listen to music, we play games, we shop online, we book hotels, and we use many apps using internet at the background.

To enable faster way of living, CDN (Content Delivery Network) Companies work day and night to enable faster internet by using compression algorithms, by using machine learning, by hardware optimizations, by caching and by using smart routing and load balancing.

This is no simple task and definitely needs support from the telecom operators.

 

As you can read in this news article of the Capacity Middle East panel of last week, I personally covered this topic. But now, I would like to highlight some more points.

 

 

“First, local users needs to be served from local servers”

As Medianova, we do this in Turkey for many years. Riot Games League of Legends is played more due to faster downloads. Turkcell’s music service “Fizy” just passed Spotify which is still streamed from Europe. Fox and Bloomberg are watched more and have more advertising spots. E-commerce companies like Trendyol, Hepsiburada, Gittigidiyor (EBAY), Morhipo have much faster load times and more organic SEO traffic.

All this is done with Medianova CDN Platform and integrations to operators like Turk Telekom, Turkcell, Vodafone and Turk.net

The analysis done with Catchpoint.com (3rd party monitoring platform) shows that Twitter could be from 6 to 65 times faster in Turkey if it was served from local servers of Medianova CDN instead of European nodes.

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“Second, faster internet means more revenues for the Telco”

Nowadays, It is no secret that operators are growing more by selling data instead of selling voice plans. Faster web, flawless video services, better games mean more usage and more revenues for the operator. Also, operators can sell wholesale FOC (Free Of –data- Charge) integrations to content owners enabling even more usage and more revenues.

On top of these, users who are more than satisfied with their internet service provider are less likely to leave it. All of these facts ensures a strong business value to embrace faster internet goal.

“Third and the last, the dream of Living @The Speed of Thought is an ecosystem issue”

It is an indisputable fact that there is no company who can solve it all.

At Medianova, we believe that if we are after faster internet dream, we need to work hand in hand with operators. We can think global but we have to act local.

In other words, faster internet dream can not be achieved with only the CDN’s efforts and technology. Operators also need to support CDNs and see them as a mission critical partner instead of a simple potential customer.

With this in mind, peering is crucial for the Middle East region in UAE-IX as it is in Dec-ix Istanbul.

Performance analytics based on Real User Monitoring (RUM) company Cedexis shows that Medianova is the fastest CDN in Turkey (See: https://portal.cedexis.com/ui/reports/share/1hinr672shz4 ) and now in the top three in the Middle East. These calculations are done for each end user and they are the most innovative way of monitoring performance.

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The fact that Medianova is faster than Akamai (of course much faster that other global CDNs) in Turkey shows the value of focusing on Peering, CDN software, %100 SSL and SSD backbone, hardware optimizations and smart network routing.

This blog talks about Impact on Gaming Performance of Local CDN Providers in Emerging Markets. Maybe would be nice weekend read.

I wish you a very good weekend and a much Faster Digital Life…:)

Serkan Sevim

Medianova CEO